Individual Development

What is emotional intelligence, Why do we need to improve it?

Using emotional intelligence to increase influence, fulfillment and success. What is emotional intelligence? Emotional intelligence (EI)…

What is Attribution bias? Understand and Overcome for Better Decision-Making

In our everyday life, we always seek reasons for why something has happened and what…

Understand FAB Statement and Its Use in Sales and Marketing

One of the most simple yet powerful concepts in marketing and sales is of FAB…

Conflict Resolution: How to Resolve a Conflict Elegantly

Unless you live on a secluded island alone, the chances that you don't have to deal with conflicts and conflict…

Johari Window Model – Tool to Build Self Awareness, Trust and Communication

Behind the rather exotic name of The Johari Window may be an interesting choice of selecting words from the names…

AIDAS Model: Attention-Interest-Desire-Action-Satisfaction, in Sales & Marketing

How many times have you paid close attention to why you act on a certain message or advert while you…

How to Receive Feedback: Deal with People’s Complement and Criticism

In a professional setup, you must have heard so many times that you need feedback to improve yourself, your action…